Why Mazda Innovation Championing The Driver

CHAMPIONING THE DRIVER

At Mazda, we are all about the drive – and how it makes you feel. We know that driving is so much more than the simple act of operating an automobile. It’s about touch, feel. Not only should your car respond perfectly to driving input, but every system should be intuitive.

Why Mazda Innovation Skyactiv

MAZDA SKYACTIV® TECHNOLOGY

When the components of a system are engineered to work together, that system will operate at peak efficiency. This is the simple idea behind Mazda SKYACTIV® TECHNOLOGY. But efficiency isn’t the only benefit. It also delivers a superior drive.

Why Mazda Innovation Skyactiv
ENGAGING, RESPONSIVE TRANSMISSIONS
STRONGER, LIGHTER BODY AND CHASSIS
Why Mazda Innovation Vehicle Architecture

SKYACTIV VEHICLE ARCHITECTURE

The Skyactiv® platform, consisting of the body and chassis, is at the center of the Mazda driving experience. The chassis achieves two seemingly contradictory goals at once: nimbleness at low speeds and stability at high speeds. The framework incorporates ultra-high-tensile-strength steel in critical areas to help make it lighter, yet stiffer and stronger.

Why Mazda Innovation Vehicle Architecture
CLEANER, MORE FUEL EFFICIENT ENGINES
Why Mazda Innovation Engineered

ENGINEERED WITH YOU IN MIND

To instill the joy of driving into every Mazda, we engineer with a human-centric development philosophy. It’s how we created SKYACTIV-VEHICLE DYNAMICS with G-Vectoring Control. Instead of focusing on the mechanics of vehicle dynamics, we started our development with people. Running countless studies on their characteristics and behaviors to design a vehicle that works harmoniously with the driver. The result? A car that feels like an extension of your body, with more precise steering, better control, and less fatigue.

Why Mazda Innovation Mazda Connect

MAZDA CONNECT

Fostering a bond between car and driver is a task that goes beyond driving dynamics. In today’s hyper-connected world, cars have become communication tools. Another opportunity for Mazda to improve the driving experience. MAZDA CONNECT is our next-generation interface that allows you to access the information you need and the entertainment you want.

Why Mazda Innovation Mazda Connect

The Art of Manufacturing

As we turn our works from paper, to clay, to metal, and teach our machines to cut and polish like artists, the human touch is ever present. Pride and passion in every stage of production so that our customers can have pride in every moment of ownership.

Why Mazda Innovation Jibba Ittai

HORSE AND RIDER

JINBA ITTAI

When our engineers created the SKYACTIV-VEHICLE DYNAMICS with G-Vectoring Control, they followed the ancient Japanese philosophy of Jinba Ittai or “horse and rider as one.” Similarly, the goal of this technology is to create the perfect harmony between car and driver. This results in a more dynamic, responsive and—most of all—more enjoyable drive.

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